Named the “Pompeii of northern Italy” by some expert, it is in the Chiero valley at 841 ft above sea level, it can be considered one of the most important archaeological areas in Emilia Romagna, still subject to improvement studies and renovations.
A charming and suggestive destination for those who want to discover an unusual, quite mystic place, far of the mass tourism.

A short history:
Build above a prehistoric settlement, it became an important Roman municipium.
The Romans, by nature engineers and pleasure-loving people, detected salty waters in the area and Veleia became an important and quiet holiday resort for various consuls coming from Rome.
Declared free town in 42 A.D., it expanded during the fort two centuries of the imperial age; some finds prove its importance up to the first half of the 3rd century A.D.
The decay began around 400, and afterwards it was completely forgotten
Many centuries passed before, by chance, an important bronze find could be discovered (1747). It was the famous “Tabula Alimentaria Traiana”, the biggest one of all Roman antiquity.
The first excavations began in 1760, under the auspices of the Duke Philip of Bourbon.
The Duke also founded the National Archaeological Museum of Parma, where can be admired the finds coming from Veleia: several bronze statues, a marble statue of Agrippina, mother of the emperor Nero, the small bronze depicting Hercules and many others.
The visit to the Museum is needful for a complete knowledge of the archaeological area.

To know more:
wikipedia.org
archeobo.arti.beniculturali.it/veleia
archeobologna.beniculturali.it/parma